Executive Decision Brief™

The Core Decision Product of RapidKnowHow

This is not consulting.
This is decision correction at institutional level.

The Executive Decision Brief™ exists to do one thing only:

Convert diagnosis into clear, legitimate, and executable decisions — fast, without dependency.


1️⃣ Purpose (Why this product exists)

Most organizations do not fail because of:

  • lack of intelligence
  • lack of data
  • lack of effort

They fail because:

  • decisions are unclear,
  • authority is diffused,
  • trade-offs are hidden,
  • legitimacy is weak.

The Executive Decision Brief™ fixes this.


2️⃣ When This Brief Is Used (Entry Condition)

The Executive Decision Brief™ is only delivered after:

✔ Completion of the Decision Governance Stress Test™
✔ Identification of a material governance risk
✔ Explicit decision responsibility accepted by the client

No diagnosis → no brief. No exceptions.


3️⃣ What This Brief Is (and Is Not)

It IS:

  • a decision instrument
  • a clarity accelerator
  • a governance reset
  • a short, decisive intervention

It is NOT:

  • ongoing advisory
  • strategy decks
  • facilitation workshops
  • operational consulting
  • opinion delivery

4️⃣ Standard Structure (Fixed & Non-Negotiable)

The Executive Decision Brief™ follows a strict, repeatable structure.


SECTION 1 — Diagnostic Snapshot (1 page)

Content

  • Overall Decision Governance Score
  • Lowest-performing module
  • Primary value-loss mechanism

Outcome

Immediate recognition of where and why decisions fail.


SECTION 2 — Root Cause Map

Content

  • Structural blockers
  • Authority mismatches
  • Incentive distortions
  • Governance gaps

Rule

  • No blame
  • No psychology
  • No narratives

Only mechanics.


SECTION 3 — Decision Reset

Content

  • Which decisions must be made
  • Who must decide (single point of authority)
  • Which decisions must stop

Rule

A decision without an owner is not a decision.


SECTION 4 — Trade-Off & Legitimacy Test

Content

  • What is gained
  • What is sacrificed
  • Who bears the cost
  • Why this decision will be accepted

Rule

Hidden trade-offs destroy legitimacy.


SECTION 5 — Action Thresholds (30 / 60 / 90 Days)

Content

  • Immediate actions
  • Stop-actions
  • Review checkpoints
  • Feedback loop design

Rule

No action without a review trigger.


5️⃣ Delivery Format

  • Primary: PDF (concise, board-ready)
  • Optional: 60–90 min clarification call
  • No customization beyond scope

The brief must remain usable without RapidKnowHow present.


6️⃣ Pricing & Commercial Logic

  • Price: €4,900 (fixed, non-negotiable)
  • Scope: One decision domain
  • Duration: Days, not months

Why this works

  • High trust
  • Clear value
  • No dependency
  • Strong perceived authority

7️⃣ Governance Rules (Binding)

The Executive Decision Brief™ must:

  • ✔ reduce decision ambiguity
  • ✔ reduce founder dependency
  • ✔ increase internal legitimacy
  • ✔ create action without follow-up pressure

It must never:

  • create ongoing reliance
  • expand scope mid-stream
  • replace leadership responsibility

8️⃣ Success Criteria (Objective)

The brief is successful only if:

  • decisions are executed without RapidKnowHow present
  • decision ownership is clear
  • execution starts within 30 days
  • legitimacy improves measurably

If this does not happen, the brief has failed.


9️⃣ Why This Is a Strategic Power Asset

  • High-margin
  • Standardized
  • Founder-light
  • Authority-building
  • License-compatible

The Executive Decision Brief™ is where RapidKnowHow earns trust — not attention.


🔒 Constitutional Status

  • Core revenue product
  • Mandatory after diagnosis
  • Template-governed
  • Non-customizable
  • Doctrine-aligned

Anything that bypasses this product weakens the institution.


One-Sentence Definition

The Executive Decision Brief™ is a precision instrument that restores decision clarity, legitimacy, and execution speed — without creating dependency.

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