💼 HomeCare – Medical Oxygen as-a-Service: Licensee Pack
🧭 1. Niche Strategy Playbook
Purpose: Show licensees how to dominate the local Medical Oxygen niche with a step-by-step plan.
Sections:
- 📍 Market Positioning: “Home Oxygen. Delivered. Differently.”
- 🧠 Client Persona: Elderly, chronic patients, post-COVID recovery
- ♟ Business Model Canvas for O₂-as-a-Service
- 🎯 Go-to-Market Steps: Local doctor partnerships, pharmacy cross-promo
- 💥 Competitive Advantage: 24h refill, smart scheduling, compliant tracking
- 🛠 Tools & Tech Stack Recommendations
📦 2. O₂ Smart Scheduler Platform (No-Code Template)
Purpose: Automate scheduling + refills using a no-code platform like Glide, Softr, or Airtable.
What’s Inside:
- Prebuilt template to manage:
- 📅 Delivery schedules
- 📍 Geo-based routing
- 🔁 Refill frequency
- 📞 Patient reminders
- User guide to customize for each market
- Option to integrate with WhatsApp, SMS, or email
📄 3. Partner Contracts + Regulatory Templates
Purpose: Make setup smooth and compliant.
Includes:
- 🤝 Sample Partnership Agreement (Homecare + Supplier)
- 📜 Regulatory Checklist (Medical Oxygen licensing, storage, delivery safety)
- 📂 Client Consent Form (GDPR + Medical Use)
- 📋 Safety SOP Templates for delivery team
📊 4. KPI Dashboard (Excel + Online Version)
Track What Matters:
- 🧑⚕️ Patients Served (monthly)
- ⏱ Avg. Delivery Time
- 🔁 Refill Cycle Time
- 📉 Missed Deliveries (target <1%)
- 💬 Client Feedback (NPS score)
Delivery Formats:
- Excel Template
- Online Dashboard via Google Data Studio or Power BI (optional)
📣 5. Launch Campaign Template – “Instant Oxygen. One Tap.”
Core Message:
“Your oxygen, your schedule. Delivered with care.”
Includes:
- 🎬 30-sec Video Script for social ads
- 📱 WhatsApp Broadcast Message Template
- 📰 Local Press Release
- 📍 Flyer/Poster template for local doctors & pharmacies
- 📩 Email Launch Sequence (Day 1-7)